ULA at Integrate 2009

Posted on Wednesday, August 5th, 2009



Integrate 2009 debuted at Sydney’s Hordern Pavilion complex early July 2009. The exhibition was well attended with over 90 exhibitors. ULA Group’s stand and attendance made the company a key exhibitor and the largest lighting and digital technology exhibitor at the show.

In addition to the main booth, ULA Group’s presence included dedicated seminar rooms, large Vuepix LED displays through the halls, as well as the impressive Anolis ArcPad LED lights in the courtyard outside the pavilion.

At Integrate the ULA Group officially launched in Australia, the Robe Digital Spot 7000DT Digital Projector. Robe CEO Josef Valchár together with Robe Digital Specialist Ales Grivac were present to host a series of Robe Digital seminars, giving each attendee an up close view and personal demonstration of the new Digital Technology from Robe. All who attended were overwhelmed with the new technology, which led to several orders for the Digital Spot 7000DT.

Also launched at Integrate was the latest issue of ULA’s popular SDV Catalogue – SDV Pro 16, which includes many new and exciting high powered LED products. All were on display at Integrate in a dedicated presentation space on the ULA booth. LED demo sessions were held every hour on the stand, providing in depth views of these new products in action.

A full Anolis and Robe range was on display at Integrate, and featured the latest addition to Robe – the much anticipated Robe Robin Series. The Robe Robin Series received an overwhelming response, with the first production due to be delivered in Australia to early adopters late August.

Vuepix was certainly the talk of the show with P18 and P25 screens displayed on the stand and through out the exhibition halls. The enthusiasm of LED and Digital technologies has truly taken hold, with incredible interest and further uptake of ULA Group’s popular Vuepix LED panels and screens including 6mm, 10mm, 18mm and 25mm pitch panels in a variety of formats.

Managing Director Cuono Biviano says “Overall the attendance of the first Integrate has been excellent – good numbers, great quality and mix of attendees from across a wide range of market segments. The response to the new Robe Robin Series, Digital 7000DT and Plasma Technology has been overwhelming. The seminar room was very well attended, proving that Plasma and Digital Technology is the way of the future and it is great that Robe and ULA are at the forefront bringing this technology to the market.” Cuono continues, “I must also mention the continuing overwhelming interest with Vuepix, and in particular the new P18 Outdoor SMD screen. Video and lighting have totally merged, opening opportunities for all markets and securing the future for the ULA Group”.

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